The benefits of backing up in the cloud

Cloud backup involves copying and storing data and applications on an offsite location or remote server via the internet, providing redundancy and protection against data loss from unforeseen circumstances. This differs from traditional backups, where data is copied onto physical drives, as the data is securely stored online and is constantly backed up frequently and autonomously. This removes the need to physically move media from one location to another. Cloud backups are becoming increasingly essential for business continuity, protecting against threats like ransomware, human error, and system failures. It also enables easy data restoration in cases of breaches or natural disasters where you may lose your original assets.

What are the benefits of cloud backup?

 

Prevention of permanent data loss  

 

Cloud backups are typically stored across multiple data centers in different locations. This provides redundancy and ensures that data is available during an onsite disaster. By creating duplicate assets in the cloud, businesses can reduce the risk of permanent data loss and maintain operational continuity if unexpected events occur. This approach safeguards against ransomware attacks, allowing organizations to restore systems and data to a pre-incident state with minimal impact. Additionally, cloud backups serve as a recovery option in cases of human error, such as accidental deletion or data corruption, helping to avoid the costs associated with data reconstruction or recovery.

 

Increased security

 

Cloud backup provides multiple layers of encryption for your media assets and data, along with secure access controls and adherence to industry regulations. This ensures your data remains protected, as only authorized people can access it. It reduces the risk of unauthorized access or physical theft and protects your media assets from any form of physical damage or local equipment failures.

 

Scalability and flexibility

 

Cloud backup can quickly scale to accommodate the growing storage needs of media files. This allows you to increase or decrease storage capacity when needed. This can be done easily as cloud storage isn’t limited by hardware constraints, eliminating the need to buy additional equipment. Backups can be accessed and restored from any device provided there is an internet connection, making it convenient to manage or recover files from various locations.

 

Reliable recovery

 

Cloud backup is a crucial component of a comprehensive disaster recovery plan. In the event of data loss or a cyberattack, cloud backups can enable businesses to restore their data from backup copies quickly. By promptly retrieving their backed-up assets, cloud backup reduces downtime so users can continue to work. As a result, this mitigates the impact on production schedules, and the financial consequences of a breach, including disruption costs and revenue loss.

 

Cost-effective

 

Backing up data in the cloud can save your organization money. This is because you only pay for the storage you use. It also eliminates the need to invest in physical hardware, such as hard drives or servers, which can easily be lost, damaged, or stolen. This could lead to substantial financial losses as you would have to recreate those assets.

 

Increased collaboration

 

Cloud backup can facilitate seamless collaboration among teams across a business. Multiple users can easily access and share files and work simultaneously. It also allows for version control, so changes are tracked, and users can restore previous versions if needed.

 

base can support the backup of your media assets

 

Our team of experts at base can help you manage the backup of your media assets into the cloud. We ensure that your media files are automatically backed up so that you have multiple copies stored in the cloud that are easily accessible. This approach means that you can continue working uninterrupted even in the event of an unforeseen cyberattack on your primary cloud platform. With these backups in place, you can maintain productivity without any delays or disruptions, ensuring your projects stay on track regardless of external challenges. On top of this, we ensure that all your data is secure, protected, and recoverable.