Role: Product Manager – Content Management Lifecycle
Contract: Full Time
Location: London (Hybrid)
Hours: 37.5 hours
Position Overview:
We are seeking a strategic and detail-oriented Product Manager to join one of our large program teams within technology at base. This hybrid role combines the strategic vision of a product manager, the analytical mindset of a business analyst, and the technical understanding of a product owner.
Your primary focus will be on streamlining operations pertaining to content lifecycle and master data management within the overall media supply chains, with particular focus on rights management and content insights. You will work closely with cross-functional teams to ensure that our systems accurately capture, manage, and utilize master data (including title, rights, and assets) to drive operational efficiency, monetization, and compliance.
Key Responsibilities:
- Product Ownership Support: Client-facing role, driving roadmap and gathering requirements ensuring execution of product rollout that aligns with business goals and company strategy. Translate stakeholder needs into user stories, process diagrams, acceptance criteria, and technical specs
- Requirements Gathering: Lead discovery sessions with legal, business affairs, content operations, global rights operations, finance and technology teams to gather and document business and system requirements
- Content Lifecycle Understanding: Analyze the rights and restrictions associated with content throughout its lifecycle — from acquisition, production, and distribution to archiving and monetization
- Rights Management Systems: Act as the subject matter expert (SME) on rights systems (e.g., Rightsline, or custom platforms), supporting enhancements and integrations with other enterprise systems. Monitor industry trends, competitor performance, and audience preferences to support media product innovation
- Workflow Optimization: Identify and propose improvements to workflows that handle rights data, ensuring accurate and timely metadata entry, validation, and reporting
- Data Analysis: Analyze large data sets related to content usage and rights to identify trends, gaps, and opportunities for automation or efficiency
- Stakeholder Collaboration: Bridge communication between technical teams, and client teams to translate needs into actionable features and insights
- Testing & Validation: Support UAT, system validations, and quality checks to ensure new features or fixes meet business requirements
- Documentation: Create clear, detailed documentation including process flows, use cases, user stories, and training materials
- AI: Champion the use of AI and machine learning to automate time-consuming media processes — e.g., audience insights
- Monetization: Understanding of media monetization strategies (e.g., ad-based, subscription, licensing)
- Collaboration: Work closely with senior leadership to define KPIs and build comprehensive dashboards and reports that track performance across key business areas
- Market Research: Conduct competitive benchmarking, market research, and trend analysis to identify growth opportunities and areas for innovation
- Communication: Present insights and recommendations to executive leadership in a clear, strategic, and data-driven manner
Required Skills & Experience:
- Experience: 7+ years in a hybrid Product Manager, Product Owner, or Business Analyst role, ideally within the media, entertainment, or content production/distribution industries
- Domain Expertise: In-depth knowledge of global Content Rights Management processes and systems; understanding of content licensing, territorial rights, exclusivity, and windows and clearances and releases processes for tracking rights against art/music/sfx/appearances etc.
- Technical Acumen: Experience with rights management systems and data platforms; comfortable navigating APIs, databases, and workflow automation tools
- Analytical Thinking: Ability to translate complex legal and business concepts into actionable product requirements
- Agile and waterfall Product Development: Familiarity with Agile and waterfall methodologies, backlog management, user story creation, and sprint planning
- Communication: Excellent verbal and written communication skills; able to interface with both technical and non-technical stakeholders
- Tools: Proficient in tools such as JIRA, Confluence, Tableau/PowerBI, SQL, and Excel; Familiarity with Rightsline or similar platforms
- Experience integrating global rights management into global “Digital” and social media platforms and endpoints (e.g. Facebook, Insta, Bluesky, X, other social media, etc.)
Hands on experience with:
- AI-driven automation tools (e.g., transcription, localization, smart clip generation, recommendation engines)
- Rights & catalogue management systems (e.g., Rightsline)
- Social media publishing platforms with AI scheduling, optimization, and analytics
- Clipping and promo tools
- Post-production platforms
- Previous experience with the process of integrating into specific enterprise systems like financial platforms and products, royalties, and contract systems for reporting and compliance
- Ensure seamless integration between MAM/DAM systems, scheduling tools, AI models, metadata pipelines, and streaming infrastructure
- Familiarity with media platforms (YouTube, TikTok, streaming services) and digital advertising metrics
- Proficiency with Agile tools like JIRA, Confluence, Figma, Airtable, and Lucidchart
- Understanding of cloud infrastructure, media file formats, and metadata standards is a plus
- Change management and transformation experience
Preferred Qualifications
- Bachelor’s degree in media, Computer Science, Business, or a related field. Advanced degrees or certifications in AI or media product development are a bonus
- Background in media law, intellectual property, or digital asset management (DAM) is a plus
- Certification in Product Management, Agile (Scrum/SAFe), or Business Analysis (CBAP, PMI-PBA) is desirable
- Familiarity with global regulators (OFCOM, FCC, etc) and global M&E legal review processes would be beneficial
About base
Cloud Native Media Services | Reimagining workflows in the cloud
base is on a mission to democratize cloud services for all businesses helping them to store, process and manage content at scale with integrated online media solutions. base’s one provider model offers affordable cloud storage, media asset management, and media workflow integrations. Each solution includes tailored support strengthened with ISO27001-certified security practices at every layer. We enable our customers to centralize, secure and efficiently index media files in one content hub.
base provides award-winning cloud services to a range of clients across multiple industries, including global online video brands like LADbible Group, cutting-edge sports podcasts such as High Performance, and prestigious film and broadcast studios such as Twickenham Film Studios and Narrative Entertainment.
The culture at base is a core aspect of the business. The following values underpin the day-to-day working culture at the company:
- We are bold.
- We are honest.
- We are empathetic.
- We are collaborative.
- We are curious.
Application Process:
Please submit your CV detailing your relevant experience to ritu.saini@base-mc.com.
