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Best Use of the Cloud for Creative Innovation

base and Little Dot Studios have been working together for 5 years. What started with a small amount of storage and a cloud portal has now turned into a large-scale multi-cloud service with a wide range of integrated solutions.

At the beginning of 2020, we reviewed the current set-up with LDS and realised that the content delivery team were in much need of a better and faster ingest and delivery workflow. The iconik MAM was implemented into workflows along with high-spec IBM Virtual Machines. Content now comes into the storage on the Virtual machine, gets Quality control checked, and then once approved it syncs over to be ingested into the iconik MAM.

The users can then log in from anywhere and download the content they need for their edit in Adobe Premier Pro. During the COVID-19 lockdown in March, editors were sent home to work and overnight able to access all the content they needed to continue their work by having everything in the cloud. The cloud-enabled creatives to easily access files and maintain delivering content with fast turnaround deadlines.